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Consider These Things before the Old AdWords UI Is Retired

In July 2018 Google started transitioning AdWords accounts from the old interface to the new UI exclusively. According to leading PPC agencies, the new update is aimed to help advertisers have tools, resources and incisive insights to drive performance in an increasingly complex and competitive paid search environment.

How familiar are you with the new UI and how prepared are you to work with it? Here’s a list of things you need to look into before the old AdWords UI is retired forever.

A Virtual Tour of the New UI Experience

Take a tour of the new Google AdWords experience, that’s what the […] Read more

Tips To Consider When Organizing Your Ad Groups & Google Ads Campaigns

So you’ve been working hard to create a keyword list that covers all possible terms relevant to your business and target audience – good job! Next comes the crucial step of organizing keywords into campaigns and ad groups – crucial because it holds the key to effective Google Ads management and campaign profitability.

Mastering Keyword Grouping for Optimal Campaign Results
#1 Review Campaign Settings

For efficient Google Ads management, take a step back and consider the campaign’s structure and settings. Certain settings such as day parting, language, geo-targeting and the network can only be set at the campaign level and if you have […] Read more

Consider These Things before the Old AdWords UI Is Retired

Tips To Consider When Organizing Your Ad Groups & Google Ads Campaigns

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Download Our 2022 PPC Management PDF Guide